The Best Print On Demand Sites For 2023: Pros & Cons
Do you want to sell custom products featuring your own designs? These are the best print-on-demand sites to help you get started.
Print-on-demand is a low-risk business model in which you team up with suppliers to sell custom merch. You design the products and drive the sales; they print and fulfill the orders for you—and you don’t need to purchase any stock up front before you sell it.
We’ve compared and reviewed all the leading print-on-demand services, marketplaces and ecommerce solutions so that you don’t have to.
By the end of this post, you’ll know which POD site is the right choice for your business.
Let’s get started!
Top best print-on-demand sites – summary
Sellfy is the best print-on-demand company for anyone who doesn’t already have an existing online store. It’s a complete all-in-one ecommerce platform that you can use to build your online storefront. Then, use it to sell print-on-demand merch as well as other types of products.
Printify is the best print-on-demand company for anyone who already has an existing ecommerce online store. It’s a print-on-demand fulfillment service that integrates with Shopify, WooCommerce, Wix, Etsy, eBay, Squarespace, etc.
#1 – Sellfy
Sellfy is our go-to recommendation for anyone looking to start a print-on-demand business from scratch. It’s one of the only ecommerce platforms out there that comes with native print-on-demand functionality.
Sellfy is unique on this list in that it isn’t a marketplace or a fulfillment service—it’s a complete ecommerce platform just like Wix or Shopify.
But unlike these traditional ecommerce platforms, Sellfy also offers print-on-demand fulfillment services, so you can sell your own custom POD merch through your Sellfy store (as well as regular inventory and digital products).
And because Sellfy is a full ecommerce platform in its own right, rather than a marketplace, you have complete control over what your storefront looks like. You get to build your whole website from scratch under your own branding and domain.
From there, you can use the built-in tools to create your designs and add your print-on-demand products to your product catalog. Then, simply set your prices and you’re ready to start selling.
When a customer places an order, Sellfy will take care of fulfillment for you. They handle printing, shipping, etc., and only charge you the base item cost plus taxes and shipping.
The difference between the base item cost Sellfy charges you and the price you sell the product for is your profit margin.
There are lots of different product categories you can sell on Sellfy. Some of the most popular options include apparel, bags, phone cases, mugs, and stickers.
If you’re selling custom clothing, you can add your own custom labels and embroidery as well as text and graphic prints.
In our experience, printing quality is very good. Sellfy uses Direct to Garment printing, which provides excellent results and utilizes CPSIA-compliant, water-based inks that are suitable for children’s clothes.
- You have complete control and ownership of your print-on-demand store
- It’s a flexible solution that lets you sell all types of products: POD, digital products, and regular inventory
- It comes with built-in marketing and sales tools
- There are lots of different product categories to choose from
- Because it isn’t an established marketplace with an existing audience, you have to drive all your own traffic and sales.
- Your customers won’t be able to return or exchange print-on-demand merch
Paid plans start at $19 per month and a 14-day trial is available.
Sellfy offers a 30-day money back guarantee.
#2 – Printify
Printify is our favorite print-on-demand fulfillment company. It offers some of the lowest printing prices you’ll find anywhere, and low printing prices mean high profit margins.
Unlike Sellfy, Printify isn’t an ecommerce platform. It’s a print-on-demand fulfillment company, which means it only provides the backend printing and delivery logistics. You can’t use it to actually build your own online store like you can with Sellfy.
As such, we’d only recommend Printify if you already have your own website or storefront that’s established and you just want to start selling POD products through it. Or, you’re already selling on Etsy or eBay.
You can connect it to your existing website easily thanks to native WooCommerce, Wix, Squarespace, Shopify, Etsy, and eBay integrations.
Use the free integrated design tools to add your designs to t-shirts, phone cases, mugs, or any other item in Printify’s catalog of 600+ high-quality products (from top brands). Then once your products are ready to sell, choose your prices and start making sales—Printify will take care of the rest.
As the orders come in, Printify will outsource the printing to its huge globally-distributed network of printing partners. These printing partners have to compete to win your business, and that drives their prices down.
As a result, Printify offers some of the lowest product base costs in the industry, so you can make more profit per sale.
Another thing we like about Printify is how scalable it is. The wide network of partners and automatic routing functionality means you won’t run into trouble if you suddenly get a surge in customers.
- Incredibly low printing prices & product base costs
- Extensive product catalog (600+ items)
- Globally distributed network of printing partners for fast, local shipping all over the world
- Highly scalable
- Printing quality can be hit-and-miss depending on which printing provider you choose.
- There are limited branding and customization options available.
You can get started with Printify’s Free plan, which is limited to 5 online stores per account.
Paid plans start at $24.99/month when billed annually and come with more stores and up to 20% discount on products.
#3 – Printful
Printful is another print-on-demand fulfillment service provider like Printify. You can connect it to your existing online store to start selling print-on-demand products to your customers.
Like Printify, Printful integrates with all the major ecommerce platforms, plus marketplaces like Etsy and Amazon.
The built-in Design Market tool is great and makes it easy to create unique designs, then add them to custom products.
Speaking of products, there are tons to choose from: Clothing, footwear, posters, drinkware, homeware, pet products – you name it! There are even special ‘eco-friendly’ product lines for green businesses.
In addition to your designs, you can also add your own branding to the product packaging and inside labels thanks to Printful’s white-label service.
Printful uses industry-leading printing tech and high-quality inks and materials, so they always offer reliable quality.
They also offer local print-on-demand services. They have 17 fulfillment centers spread over five continents, so you can take orders from anywhere in the world and print and deliver products from the nearest fulfillment center to the customer. This lowers shipping costs, delivery times, and carbon emissions.
- No order minimums
- Local fulfillment from all over the world
- White-label services let you package products under your own brand
- Huge and varied product catalog
- High-quality and reliable printing
- Extensive integrations
- Limited design & marketing tools in the Free plan
- You have to drive your own sales
You can get started by signing up for the Printful Free plan, which includes all the core features. But of course, Printful will also automatically deduct charges for the fulfillment, shipping, and taxes when you make a sale.
Printful Plus costs $9 per month and comes with additional premium features such as product mockups, image background removal, and marketing promo creation tools.
You can unlock even more premium features by signing up for the Pro plan, which costs $49 per month.
#4 – SPOD
SPOD is another one of the best print-on-demand sites. It’s powered by Spreadshirt and stands out for its focus on sustainability and rapid, reliable shipping.
At its core, SPOD is another print-on-demand fulfillment provider much like Printify and Printful. It works the same way: you just sign up, connect it to your online store, add your custom-designed products, and let SPOD take care of the rest. They handle all the printing and delivery logistics and you just make the sales.
But there are a few things that make SPOD different than its competitors. First off, it’s a much ‘greener’ print-on-demand company than most. SPOD uses water-saving printing techniques and ships products in plastic-free packaging to reduce its environmental impact.
Not only that, but it also offers a large and growing ‘organic collection’, with products made using low-impact materials like organic cotton grown in turkey. Plus, any items that are returned to SPOD are upcycled into insulation or donated to charity, to ensure nothing goes to waste.
We also really appreciate the speed of SPOD’s delivery services. Unlike many other providers (that can take weeks to ship orders), SPOD produces 95% of its orders in under 48 hours, so they get to your customers as fast as possible. They have facilities in the US and the EU, and you can sell to customers across the world.
Another feature we like about SPOD is its collection of 50,000 free designs. There’s no need to create a brand new design from scratch—you can just choose one and add it to your custom merch in a few clicks.
One last point worth mentioning is that SPOD offers discounted samples (up to 20%), unlike many other POD sites, so you can check the quality of your products before you start selling them to customers.
- Eco-friendly policies and printing
- Free product designs and powerful design tools
- Fast printing and shipping
- Easy to use with a beginner-friendly dashboard
- Product catalog isn’t as extensive as some other print-on-demand sites
- No white-label option
It’s completely free to use SPOD. There are no fees to sign up, but you’ll be charged the base cost of the item when a customer places an order.
#5 – Redbubble
Redbubble is one of the most popular print-on-demand marketplaces in the world. Over 700,000 artists and designers use it to sell their designs on custom merchandise to customers all over the world.
Redbubble is different from the print-on-demand sites we’ve looked at so far. It isn’t a fulfillment company or an ecommerce platform—it’s an online marketplace where over 34 million shoppers go to buy unique products designed by artists every month.
Anyone can open a shop on Redbubble and tap into that huge existing customer base. All you have to do is sign up, upload your designs to products (there are over 70 options to choose from, from t-shirts to mugs and masks), and wait for the sales to roll in.
Once your Redbubble shop is up and running, customers who are already browsing the marketplace can stumble upon products featuring your designs and buy them.
You don’t need to worry about marketing—if your products are good, Redbubble users will find them on their own. Plus, Redbubble even runs Google Shopping Ads and retargeting ads out of their own pocket, so they basically do your marketing for you!
You don’t need to waste time building your own website when you sell on Redbubble either and opening your own online store only takes a few minutes. Overall, there’s hardly any time investment required to sell on Redbubble, which makes it a great choice for beginners.
Once a customer places an order, Redbubble produces it for you and ships it to them using their network of global printing partners. The quality is usually pretty good, but it can vary.
Another cool thing about Redbubble is that it offers flexible pricing. Artists can set their own profit margins so there’s no cap on how much you can earn. And because Redbubble is such a well-known and well-liked marketplace, its customers are often willing to spend more than customers on other platforms as long as the product is worth it.
- Huge organic traffic and existing customer base to tap into
- Flexible profit margins
- Includes anti-piracy features to help artists protect their work
- You don’t need to spend a fortune on marketing to make sales
- Easy to get started for beginners
- Less control and flexibility compared to selling POD merch from a site you own
- The product quality can vary depending on which printing partner is used
- Limited product catalog to choose from
Anyone can set up a shop on Redbubble for free. They take their cut out of your product sales when they deduct the base cost.
#6 – Zazzle
Zazzle is another popular print-on-demand marketplace where designers can sell their merchandise. It’s not quite as well known as Redbubble, but it isn’t far off—with over 10 million visits per month from shoppers all over the world.
Like Redbubble, Zazzle is a popular online marketplace where shoppers go to find one-of-a-kind custom merchandise designed by artists. It’s been around since 2005, so it’s got a solid reputation and a steady customer base.
Anyone can open up an online store and start selling POD merch through Zazzle. You can add your designs to thousands of different types of products, from the usual merch categories like clothing, drinkware, and posters, to super-niche products like beer pong tables and baby bibs. If you can think of it, you can probably sell it on Zazzle.
You can choose your own royalty rates and will get paid every time a product that features your design is sold through the marketplace. Zazzle takes care of all the fulfillment side of things and handles shipping, printing, and customer service.
It’s also possible to take custom orders through Zazzle. If you sign up as a LIVE designer, you’ll get paid to bring customers’ design ideas to life!
The only complaint I have about Zazzle is that the marketplace is a little oversaturated. There are tons of designers using the platform so competition is fierce. You’ll have to design something customers really want if you want to stand out from the crowd and make sales.
- Huge existing customer base
- No need to spend money on marketing
- Easy to set up your shop and start selling
- Huge product catalog
- Very competitive platform (which makes it harder to make sales)
- Less control and flexibility than selling through a site you own
It’s free to sell print-on-demand merch through Zazzle. There are no fees to sign up; Zazzle takes their cut out of every sale and you get paid royalties between 5% and 99%, depending on your chosen rate.
Related Reading: The Best Print On Demand Companies For Artists.
#7 – Merch by Amazon
Merch by Amazon is Amazon’s print-on-demand service. It’s invite-only so you have to get approved as a seller before you can use it, but if you make it that far, you’ll be able to tap into Amazon’s huge customer reach.
Once you’re approved to join the Merch by Amazon program, you can list your custom design products for sale on the world-famous Amazon marketplace—the most visited online shopping site in the world.
Given how many people use Amazon every day, this makes it much easier to make sales without spending an arm and a leg on marketing. And you can set your own margins so the sky’s the limit when it comes to how much you can earn.
Merch by Amazon also offers arguably the fastest and most reliable printing and shipping services around, so your products will get to your customers’ doors faster. This leads to happy customers—and happy customers are more likely to order from you again.
- Sellers tap into Amazon’s huge global customer reach
- Fast and reliable delivery with Prime shipping
- Higher conversion rates than other marketplaces
- Invite-only POD program
It’s free to sign up as a seller on Merch by Amazon. A base cost is deducted from each sale you make.
#8 – TPOP
TPOP is another print-on-demand fulfillment company worth checking out. It offers one of the best selections of eco-friendly products and fantastic branding features.
You can connect TPOP to your existing Shopify, Etsy, or WooCommerce store, or alternatively, sell directly through TPOP thanks to the Direct Orders feature.
TPOP prides itself on sustainability. They offer a great selection of environmentally-friendly, eco-designed products, utilize green printing methods, and ship orders with no plastic via carbon-neutral postal operators.
They also offer lots of white-label options. You can add your logo, brand name, and other branding elements on delivery packages and notes, packing slips, inserts, etc.
TPOP prints orders in France so if you’re selling to customers in Europe, shipping is fairly quick.
- Sustainable, eco-friendly practices
- Lots of white-label branding options
- Fast shipping in Europe
- Slow shipping outside of Europe
It’s free to use TPOP. You only pay the product base cost when you make a sale.
#9 – Fine Art America
Fine Art America is a print-on-demand marketplace that’s great for selling wall art, prints, and posters.
Fine Art America isn’t quite as well-known as Redbubble and Zazzle, but it still has a pretty large (and growing) user base. Most shoppers that visit Fine Art America are in the market for original artwork prints and home decor, so it’s a good fit for designers that are selling this type of merch.
It works the same as the other marketplaces we’ve looked at so far: you just sign up, add your designs to products, set your price, and wait for sales to come to you. Fine Art America handles fulfillment and deducts their cut out of the sale price. You keep the difference as profit.
- Great for selling artwork prints and posters
- Built-in marketing and sales tools
- Large existing customer base
- Not as popular as Redbubble/Zazzle
You can get started by signing up for the Free plan. Premium plans start at $30/year and unlock additional benefits.
#10 – Displate
Last but not least, we have Displate—another print-on-demand marketplace. It focuses specifically on metal wall prints, which is a fast-growing and profitable POD product niche.
Displate is the best place to sell metal wall art. It has a huge audience of over 50 million shoppers, so it’s easy to make sales through the platform if you’re a talented designer. Displate handles the fulfillment and you take your cut in royalties.
The catch is that Displate isn’t open to everyone. Only approved designers can sell on Displate, so you’ll need to send across your portfolio and wait for approval first.
- Great for selling metal wall art
- Huge audience
- Less competitive (not oversaturated with designers)
- You need to be approved to sell on Displate
- Limited product catalog (metal wall art only)
It’s free to open up a shop on Displate. They deduct their fee from each sale you make as part of the base cost.
Choosing the best print-on-demand sites for your needs
There you have it—10 of the best print-on-demand sites out there in 2022! Not sure which one of these print-on-demand companies is right for you? Here’s a recap of our top three picks:
- Sellfy is the best print-on-demand site overall. You can use it to build your own ecommerce store and sell print-on-demand merch through a site you own.
- Printify is the best print-on-demand site to use if you already have a website. It integrates with all major platforms and takes care of fulfillment for you, so you can focus on making sales.
- Printful is another awesome print-on-demand site that offers fulfillment services. It’s a good alternative to Printify with excellent white-label features.
And remember, you don’t necessarily have to stick with one. You can diversify your sales channels by listing your POD merch on different marketplaces as well as your own Sellfy store.
Want to learn more about ecommerce? I’d recommend reading our articles on ecommerce platforms and ecommerce statistics.
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